Spotlight on the ongoing changes in the publishing world: here comes, for the sixth year in a row, Editech, the conference organized by AIE, the Italian Publishers’ Association.
In addition to the conference, scheduled for June 20th in Milan, the 2013 edition will be structured in different dates throughout the year, ranging from the events during the International Book Fair in Turin to the meeting at Bibliostar and a series of professional seminars.


In the international conference of June 20th in Milan the discussion with the main players of the different market areas will be focused on digital disruption and its influence on publishing, updated figures of the digital market – from e-books to customers’ habits, from data on self-publishing to those on the relation between traditional and digital distribution channels – pricing and self-publishing.

The seminars, conceived as operational dates on the most innovative aspects of digital publishing, will be lectured also by international speakers:

• Transmedia storytelling: this seminar offers an overall picture and analysis of the trans-media production trends, exploring the new forms of story-telling thought from scratch to be declined for different media (paper, digital, TV, films)

• Develop user-centered digital publishing products: this seminar aims at providing knowledge and skills needed to develop digital products using the principles of User-Centered Design (UCD) in the different steps of the project: design, development, launch and later evolution.