Editech is the international day of advanced study organized by the Italian Publishers Association (AIE) on the trends, perspectives and applications of technological innovation in publishing at an international level.
This is the main Italian event dedicated to book publishing with the aim of helping publishers define their short- and medium-term digital strategies, while being aware of the opportunities and risks involved in the conversion to digital of their business model.
Editech 2010 will focus on:
- The market and the national and international situation of digital publishing
- The new buying and reading behaviors of consumers
- EBooks and content for e-readers and mobile devices
- The distribution scenario and the diffusion of digital content
- New production processes (XML, ePub, digital printing)
With the contribution of national and international experts and the presentation of significant case histories about the application of technology to the publishing sector.